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Rainforest Adventures in Caribbean, Costa Rica Re-Brands With Website & Social Media Launch

10/11/2010



FOR IMMEDIATE RELEASE

 

MEDIA CONTACT:

Michelle Dumaine

Andria Mitsakos Public Relations (AMPR)

PH: 617-721-4014


 

 

RAINFOREST ADVENTURES IN CARIBBEAN, COSTA RICA

RE-BRANDS WITH WEBSITE & SOCIAL MEDIA LAUNCH

 

MIAMI (October xx, 2010)Rainforest Adventures, home to five high-flying eco-adventure parks in the Caribbean and Costa Rica, launches its company’s new website, RainforestAdventure.com, plus Facebook and Twitter pages, this October. The company is also staking its claim as a top ecotourism destination with a new brand name. 

 

“It is with great pride that we launch our website and social media pages, which capture the true spirit of our company’s mission of conservation-themed entertainment,” says Annika Bratt, Vice President of sales and marketing for Rainforest Adventures. “As the website’s user-friendly features direct visitors to the beauty of each park and educates about the rainforest, our Facebook and Twitter pages will help us interact directly with visitors and establish ongoing communication”.

 

The new RainforestAdventure.com features a fresh interface and improved navigation for users. For each park, plentiful details explain the layout, attractions, amenities, packages and current specials. Colorful photos illustrate the diverse elements of each park. Online ticket purchasing makes it easier for guests to plan visits. With the news page, users can quickly learn recent developments at the parks and surrounding areas. Travel agents have a direct page to subscribe, to obtain commissions and   updates.

 

Dedicated pages on the website provide useful rainforest education on the rainforest and the importance of sustainability, the cornerstones of Rainforest Adventures’ mission. Conservation initiatives from each park are detailed, from energy practices to research with local universities.

 

Rainforest Adventures’ new Facebook page, Facebook.com/RainforestAdventures, is a hub of communication between all five parks and users. Recent park guests or curious visitors can “Like” the page to stay informed on the latest social and adventure happenings. Users can also add their own comments on the rainforest experience, or ask questions. Rainforest Adventures at Mystic Mountain in Jamaica, for example, will immediately post confirmed reggae artists for its “Mystic Moonlight” concert series. Beautiful photos, contact details and recent news coverage are also featured on Facebook.com/RainforestAdventures.

 

Rainforest Adventures’ Twitter page, Twitter.com/rainforestadven or @rainforestadven, provides a streamlined, condensed version of the company’s news feed, convenient to busy web browsers. The latest programs, media coverage and word-of-mouth news can be easily found here. Users simply select to “Follow” @rainforestadven.

 

Rainforest Adventures operates five parks in Jamaica, Costa Rica (Atlantic and Pacific), St. Lucia and Dominica.  Each showcases adventure activities and eco-centric attractions within the heart of protected rainforest, while also serving a higher purpose as a wildlife reserve and research park. The highlight attraction of each park is the Aerial Tram, a high-flying ride through the rainforest canopy. Zip lines, Jamaican bobsled, hiking treks, butterfly and frog museum and serpentariums round out the activities.

 

Professional guides are bilingual naturalists, pairing excitement with education. As experts in biology and natural history, they are committed to sharing the secrets and knowledge of the rainforest passed down through generations. 

 

For information or reservations at Rainforest Adventures, call US/Canada toll-free

1-866-759-8726 or visit
www.rainforest-adventures.com.

 

About Rainforest Adventures

The original Rain Forest Aerial Tram Atlantic was established in 1994 in Costa Rica by H.J. Von der Goltz, a visionary and nature lover. It was the first operation of its kind anywhere in the world, with a unique requirement: it had to be built in the middle of 1,200 acres of dense jungle without impacting the forest. Today, five Rainforest Adventures parks are located in Costa Rica (Pacific and Atlantic), Saint Lucia, Dominica and Jamaica, serving as wildlife reserves and ecotourism attractions. The exceptional combination of attractions such as the Tram ride, Bobsled and Zip Line plus the experience, training and commitment of a multi-lingual and naturalist guides guarantees an educational, adventurous and unforgettable experience for guests. www.rainforest-adventures.com


Contacts

Deirdre Campbell
Tartan Group
Deirdre@tartangroup.ca
Office: 250-592-3838